Louis Theroux
Creative Direction. Global Campaign
To celebrate Louis Theroux’s vast back catalogue of material, BBC Knowledge is playing homage to Louis and hosting a month-long event, showcasing a ranch of some of his older style documentaries as well as some of his most recent. To capture Louis Theroux in a visually unique way, it was decided that an illustrative approach would be best suited to help highlight and capture his unique style of interviewing, responses and situations that he can find himself in.
By producing a very striking look and feel, a huge number of assets for on air, social and marketing were created to help promote this unique stunt on BBC Knowledge.